The journalist should behave in such a way as not to become a victim of a collision of real or hidden interests. He/she should reject privileges or presents which could influence his/her opinion or create such an impression.The journalist should not take part in activities or organisations which could limit the independence of his/her thinking and endanger his/her professional integrity.Conflicts of interests damage the prestige of mass media.The professional status of the journalist is not compatible with occupying a position in state bodies, or in the headquarters of political parties and other political organisations.Journalists and editors should not have additional jobs or occupy elected or administrative positions, in case it compromises their moral impaccability.If work in political parties, taking part in demonstrations and solving urgent social issues results or may result in a conflict of interests, raises or may raise the question of objectivity of mass media, it is not acceptable.Journalists should not become dependent on sources of information or someone's interests.
Mentioning cooperation with law enforcement agencies is justified only in cases when actions of journalists may defend life or health of victims or other people mentioned in the publications.The journalist should not benefit from the financial information received as part of his professional activities before its publication or before conveying it to other persons. He/she should not write on moneys that form the sphere of his/her material interests or interests of his/her relatives, without informing the editor-in-chief about it.
The journalist may not be the author of paid advertising
Advertising norms apply to paid publications. These publications should be presented in such a manner that the readers understand its advertising.Editorials should be clearly distinguished from advertising
In distributing consumer information it is necessary to show why certain goods are chosen. One-sided information - about one group of goods and services, about the production of one brand name, one firm, one network of restaurants - should be avoided.
The journalist should not write on behalf of some other person or sign under somebody else's materials with his/her own name.